Nine out of ten Australians leave home every day which makes outdoor advertising the preferred way to reach out to your clients. Outdoor advertising is on the rise in Australia, the world’s seventh biggest market. Out-Of-Home advertising that includes street marketing and billboards were estimated to be worth more than $1 billion in 2018; the year-on-year spending in this sector is growing at a rate of 7 per cent.
The growing focus on outdoor advertising
Businesses are keen on investing in digital technology, infrastructure and smart-city technology given the ability of billboards to present images that are larger than life while enhancing audience engagement.
Whether you are into fast moving consumer goods (FMCG), furniture, finance or auto sector, optimising your outdoor campaigns while experiencing the best return on your investment is the major challenge. Digital displays and mobile screens enable businesses to maximise their advertisement with an attractive call to action. These digital displays and mobile screens also help your brand to stand out from the rest of the competition.
Environmental concerns
While billboards communicate the brand story, there is always the concern of electricity consumption. With the world’s focus on carbon emissions, reducing consumption of electricity that is mostly generated from fossil fuels, while increasing the use of clean energy sources, is the top priority.
Australians are now highly attuned to environmental causes, and eco-conscious consumers prefer to be associated with brands who take responsibility towards the environment. Sustainability is the buzz word for consumers of today for everything ranging from products, packaging material, sustainable sourcing and advertising. A recent survey highlighted that more than one in three Australians believe that a brand needs to adopt sustainable practices.
Besides, traditional screens that operate on electricity cannot be taken to locations such as parks, open grounds or areas where there is no power supply. This can mean you lost opportunities to engage with target customers.
Go green with solar LED screens
The good news is that it is now possible for you to tell a great brand story while aligning your business practices to reflect eco-consciousness. Solar powered LED Screens are the ideal solutions that are not only eco-friendly as they use green, renewable solar energy, but also help businesses derive the best return-on-investment.
Solar powered outdoor mobile screens are the ideal way to promote your brand or business while reducing carbon footprint in a big way. Outdoor LED signs enable you to reach and advertise to a maximum number of customers, which can ensure a high return on your investment. With attractive, green and mobile LED screens, you can deliver maximum impact with improved sales, enhanced brand reputation, audience engagement and brand recall.
Crystal Clear Digital Services specialise in high quality solar powered LED trailers that enable you to derive the maximum value out of your product launch, outdoor event or brand promotion. The solar-powered LED trailers available here does not need an external power source; they can be taken wherever you want to showcase your brand or event, on open grounds, parks or schools. Thanks to the back-up battery unit, the LED trailers can operate 16 hours in a day and for seven days in a week without any interruptions.
Our solar powered LED trailer screens are compliant with Australian Standards, apart from being weather-and season-proof. The solar-powered LED screens in full colour have a crystal clear display with a high refresh rate and automatic brightness control sensors.
Wireless control and optimal viewing distance enable you to enhance your customers’ experience while ensuring your product or event lingers in their memory for a long time.
Whether you are looking for the perfect way to make your mark in trade shows or want a stellar product launch event, the solar-powered LED trailers are the best platforms.
